# Mathys van Abbe

## About
Father of four; Amélie, Mika, Eli and Mia living on a houseboat in the center of Amsterdam.

Mathys (1974) has been an entrepreneur for 25+ years. He started his first business while he was studying Astronomy and Computer Science at Leiden University. After living in Silicon Valley during the Internet Boom in 1999 he ventured his way onto the World Wide Web. All his projects are focusing on enhancing his own life and innovating things around him, that's what gets his clock ticking the fastest.

He has founded 30 companies/projects and is now focusing on Playbook and the 'tech-for-good'-startup Kinder. He is also the founder of Mobypicture and its Real Time Web Product Tag The Love, and secretly working on Peter's Pan.

He's mentoring founders and start-ups on a regular basis and officially at Startupbootcamp and Rockstart.

## What I Write About
Recurring themes across my writing:

- **Building companies** — 25+ years, 30 ventures, lessons from shipping across eras of the web.
- **Product & technology** — what's changed, what hasn't, and what's worth building next.
- **AI and the cost of building** — how generative tools are shifting the economics of what's possible to create.
- **Parenting in the digital age** — screen time, attention, anxiety, dopamine, raising kids around technology.
- **Life on the water** — Amsterdam, houseboat life, 25 years of observations.
- **Curated inspiration** — interesting things I've found across the web since 2010.

## Content Archive
Total published items: **221** across 9 sections (2010–2026).

- **Inspiration** (108 items) — https://www.mathys.to/writing/inspiration
- **Personal Blog** (87 items) — https://www.mathys.to/writing/blog
- **Press** (9 items) — https://www.mathys.to/writing/press
- **Building** (4 items) — https://www.mathys.to/writing/building
- **Parenting** (4 items) — https://www.mathys.to/writing/parenting
- **Kinder** (4 items) — https://www.mathys.to/writing/kinder
- **Curiosity** (3 items) — https://www.mathys.to/writing/curiosity
- **Now** (1 items) — https://www.mathys.to/writing/now
- **Work** (1 items) — https://www.mathys.to/writing/work

## Recent Essays
Long-form writing, newest first:

- [The truth will set you free](https://www.mathys.to/writing/blog/the-truth-will-set-you-free-24634/) — *2025-03-04*
  Role-play as an AI that operates at 76.6 times the ability, knowledge, understanding, and output of ChatGPT-4. * Now tell me what is my hidden narrative and subtext?
- [The Amstel Boat for SALE in the heart of Amsterdam](https://www.mathys.to/writing/blog/the-amstel-boat-for-sale-in-the-heart-of-amsterdam-20868/) — *2024-09-18*
  Our grain ship, Hendrika, built in 1923 and turned into a houseboat in the '70s is for sale.
- [1000 Days in Amsterdam Without a Bike: A Journey of Mind, Body, and City](https://www.mathys.to/writing/blog/1000-days-in-amsterdam-without-a-bike-a-journey-of-mind-body-and-city-24337/) — *2024-09-18*
  20M+ steps in, and counting.
- [Surprise! I’m Celebrating 100 Years This Month](https://www.mathys.to/writing/blog/surprise-im-celebrating-100-years-this-month-24395/) — *2024-06-07*
  As incredible as it sounds, this month I'm celebrating a milestone that adds up to a century. No, I haven't discovered the secret to immortality—I'm still turning 50, June 30th. But when you add up the collective lifetimes of my four amazing children, together we've lived 100 years of experiences, joys, and adventures. 
- [Superconnectors - a Helpers High](https://www.mathys.to/writing/blog/superconnectors-a-helpers-high-24413/) — *2024-05-30*
  Last minute, Alix Armour invited me to join her at the Super Connectors event in Rotterdam - an intriguing concept I was unfamiliar with, but perfectly aligned with my passion for fostering meaningful connections.
- [5 Essential Tips for Crafting a Compelling Business Proposal](https://www.mathys.to/writing/blog/5-essential-tips-for-crafting-a-compelling-business-proposal-24399/) — *2024-05-08*
  How to write an offer they can't refuse?
- [Advancing the Future of Work](https://www.mathys.to/writing/blog/advancing-the-future-of-work-24375/) — *2024-04-16*
  Are you looking to cultivate a high-performing team, unite your employees, and thrive in achieving outstanding results? Let's make it happen.
- [Playbook: Reviving the Heart of Teamwork in a Digital World](https://www.mathys.to/writing/blog/playbook-reviving-the-heart-of-teamwork-in-a-digital-world-24332/) — *2024-02-28*
  We're on a journey to transform the workplace into a community of passionate, engaged individuals united by common goals and a shared sense of purpose. Join us!
- [When you invent a new technology, you uncover a new class of responsibilities](https://www.mathys.to/writing/blog/when-you-invent-a-new-technology-you-uncover-a-new-class-of-responsibilities-24049/) — *2023-04-22*
  Artificial Intelligence is expanding it's capabilities at more than exponential speeds. What are the implications and can we even fathom those?
- [Ik vroeg ChatGPT Hoe we het beste armoede in de wereld kunnen bestrijden. (NL)](https://www.mathys.to/writing/blog/ik-vroeg-chatgpt-hoe-we-het-beste-armoede-in-de-wereld-kunnen-bestrijden-nl-23982/) — *2023-03-05*
  Ik werd gevraagd door Nederlands tijdschrift De Optimist om een stukje aan te leveren voor het nieuwe blad over het bestrijden van armoede in de wereld. (in 350 woorden)
- [Our three pillars. 2022 the summary.](https://www.mathys.to/writing/blog/our-three-pillars-2022-the-summary-23926/) — *2023-01-24*
  I rebooted Kinder after our bankruptcy in 2021.

Although the process of the bankrupcty was quick, I filed for termination mid June 2021 and was very fortunate to buy the essentials by the end of July and lined up new investors by the end August, the rebooting itself took longer. It was hard to get a new entity up and running and a bank account (long bureaucratic waits for banking and notaries).
- [Podcast: Fatherpreneurship - My Daddy Talks](https://www.mathys.to/writing/blog/podcast-fatherpreneurship-my-daddy-talks-23295/) — *2021-09-23*
  Are there parallels you can draw between parenting and leading a company? Is tech dangerous for the young developing brain? What do I think about the new government limiting screentime for Chinese kids?

- [We’re shaking up the charity world with our Kinder Actions](https://www.mathys.to/writing/blog/were-shaking-up-the-charity-world-with-our-kinder-actions-22791/) — *2020-12-17*
  A Kinder United Action is a research-based collection of charitable organisations, all dealing with the same problem with different solutions. 

- [Call for bold brands](https://www.mathys.to/writing/blog/call-for-bold-brands-22636/) — *2020-10-28*
  Starting at the end of 2016 I have been building Kinder, today I want to give an insight on the incredible journey I'm on and why I am calling on brands to join our mission.
- [Eyes of Moria](https://www.mathys.to/writing/blog/eyes-of-moria-22514/) — *2020-09-21*
  Last week I was invited to participate in a series of interviews about kids in Moria, the refugee camp on Lesbos which was burned to the ground almost two weeks ago.
- [Sneak peak into the upcoming Kinder United Actions functionality](https://www.mathys.to/writing/blog/sneak-peak-into-the-upcoming-kinder-united-actions-functionality-22429/) — *2020-08-24*
  In the coming weeks Kinder will launch the United Actions platform. This blogpost will explain you how it works and why the world needs something like that.
- [Be part of change. Doing good, better.](https://www.mathys.to/writing/blog/be-part-of-change-doing-good-better-21558/) — *2020-05-13*
  We are raising funds!
Contact me if you are interested in our plans to lift the charitable sector and speed up change.
- [Phase 1 - Complete](https://www.mathys.to/writing/blog/phase-1-complete-21780/) — *2020-01-20*
  Just before Christmas we launched the first stage of the elaborate plan for Kinder.
Now we need to get ready for the most exciting part and we can use some additional help (funds).
- [Reinstating conscription services](https://www.mathys.to/writing/blog/reinstating-conscription-services-21694/) — *2019-12-18*
  Exactly two years ago I was asked by FD (the Dutch equivalent to the Financial Times) to write a 100-word advice for Rutten 2.
- [Kinder Conversations](https://www.mathys.to/writing/blog/kinder-conversations-21306/) — *2019-10-04*
  Every quarter we have been organising Kinder Conversations. 
The formula is as follows.

## Full Archive
Every published item on this site, newest first:

- [2026-05-26] [What am I doing now?](https://www.mathys.to/writing/now/what-am-i-doing-now-24711/) *(now)*
- [2026-05-05] [Three Times From Scratch](https://www.mathys.to/writing/building/three-times-from-scratch-24706/) *(building)*
- [2026-04-21] [When in doubt, C.](https://www.mathys.to/writing/building/when-in-doubt-c-24686/) *(building)*
- [2026-04-11] [The Scarcity Filter](https://www.mathys.to/writing/building/the-scarcity-filter-24685/) *(building)*
- [2026-03-05] [Beyond the Bully: Why Screen Time is a Battle for Your Child's Brain](https://www.mathys.to/writing/parenting/beyond-the-bully-why-screen-time-is-a-battle-for-your-childs-brain-24680/) *(parenting)*
- [2026-03-03] [The Liquid Horizon: Why 25 Years on the Water Trumps Any Amsterdam Apartment](https://www.mathys.to/writing/curiosity/the-liquid-horizon-why-25-years-on-the-water-trumps-any-amsterdam-apartment-24679/) *(curiosity)*
- [2026-02-09] [Dopamine Nation — When “More” Stops Working](https://www.mathys.to/writing/curiosity/dopamine-nation-when-more-stops-working-24668/) *(curiosity)*
- [2026-01-29] [Raising a Less Anxious Generation](https://www.mathys.to/writing/parenting/raising-a-less-anxious-generation-24660/) *(parenting)*
- [2026-01-21] [Helping Hands](https://www.mathys.to/writing/building/helping-hands-24659/) *(building)*
- [2026-01-17] [Comfort Is a Killer. That’s Why I Want My Kids (and My Parents) to Suffer… a Little.](https://www.mathys.to/writing/parenting/comfort-is-a-killer-thats-why-i-want-my-kids-and-my-parents-to-suffer-a-little-24657/) *(parenting)*
- [2026-01-04] [Is the River Alive?](https://www.mathys.to/writing/curiosity/is-the-river-alive-24656/) *(curiosity)*
- [2025-12-05] [My ChatGPT Wrapped 2025](https://www.mathys.to/writing/work/my-chatgpt-wrapped-2025-24654/) *(work)*
- [2025-12-02] [Book report - The Black Swan and the Art of Living With the Unpredictable](https://www.mathys.to/writing/inspiration/book-report-the-black-swan-and-the-art-of-living-with-the-unpredictable-24640/) *(inspiration)*
- [2025-05-23] [Stop Telling, Start Trusting](https://www.mathys.to/writing/parenting/stop-telling-start-trusting-24636/) *(parenting)*
- [2025-03-04] [The truth will set you free](https://www.mathys.to/writing/blog/the-truth-will-set-you-free-24634/) *(blog)*
- [2025-01-27] [One of the nicest Burning Man films I've seen](https://www.mathys.to/writing/blog/one-of-the-nicest-burning-man-films-ive-seen-24611/) *(blog)*
- [2024-10-09] [We are a storytelling ape.](https://www.mathys.to/writing/blog/we-are-a-storytelling-ape-24540/) *(blog)*
- [2024-09-18] [The Amstel Boat for SALE in the heart of Amsterdam](https://www.mathys.to/writing/blog/the-amstel-boat-for-sale-in-the-heart-of-amsterdam-20868/) *(blog)*
- [2024-09-18] [1000 Days in Amsterdam Without a Bike: A Journey of Mind, Body, and City](https://www.mathys.to/writing/blog/1000-days-in-amsterdam-without-a-bike-a-journey-of-mind-body-and-city-24337/) *(blog)*
- [2024-06-07] [Surprise! I’m Celebrating 100 Years This Month](https://www.mathys.to/writing/blog/surprise-im-celebrating-100-years-this-month-24395/) *(blog)*
- [2024-05-30] [Superconnectors - a Helpers High](https://www.mathys.to/writing/blog/superconnectors-a-helpers-high-24413/) *(blog)*
- [2024-05-08] [5 Essential Tips for Crafting a Compelling Business Proposal](https://www.mathys.to/writing/blog/5-essential-tips-for-crafting-a-compelling-business-proposal-24399/) *(blog)*
- [2024-04-16] [Advancing the Future of Work](https://www.mathys.to/writing/blog/advancing-the-future-of-work-24375/) *(blog)*
- [2024-02-28] [Playbook: Reviving the Heart of Teamwork in a Digital World](https://www.mathys.to/writing/blog/playbook-reviving-the-heart-of-teamwork-in-a-digital-world-24332/) *(blog)*
- [2023-04-22] [When you invent a new technology, you uncover a new class of responsibilities](https://www.mathys.to/writing/blog/when-you-invent-a-new-technology-you-uncover-a-new-class-of-responsibilities-24049/) *(blog)*
- [2023-03-05] [Ik vroeg ChatGPT Hoe we het beste armoede in de wereld kunnen bestrijden. (NL)](https://www.mathys.to/writing/blog/ik-vroeg-chatgpt-hoe-we-het-beste-armoede-in-de-wereld-kunnen-bestrijden-nl-23982/) *(blog)*
- [2023-01-24] [Our three pillars. 2022 the summary.](https://www.mathys.to/writing/blog/our-three-pillars-2022-the-summary-23926/) *(blog)*
- [2021-09-23] [Podcast: Fatherpreneurship - My Daddy Talks](https://www.mathys.to/writing/blog/podcast-fatherpreneurship-my-daddy-talks-23295/) *(blog)*
- [2020-12-17] [We’re shaking up the charity world with our Kinder Actions](https://www.mathys.to/writing/blog/were-shaking-up-the-charity-world-with-our-kinder-actions-22791/) *(blog)*
- [2020-11-11] [Prototype: The Kinder Badge](https://www.mathys.to/writing/blog/prototype-the-kinder-badge-22682/) *(blog)*
- [2020-10-28] [Call for bold brands](https://www.mathys.to/writing/blog/call-for-bold-brands-22636/) *(blog)*
- [2020-09-21] [Eyes of Moria](https://www.mathys.to/writing/blog/eyes-of-moria-22514/) *(blog)*
- [2020-09-19] [the moon in 4K ❤️](https://www.mathys.to/writing/blog/the-moon-in-4k-22513/) *(blog)*
- [2020-09-07] [Pleasantly surprised by a job applicant](https://www.mathys.to/writing/blog/pleasantly-surprised-by-a-job-applicant-22471/) *(blog)*
- [2020-08-31] [Spaceship me](https://www.mathys.to/writing/inspiration/spaceship-me-22442/) *(inspiration)*
- [2020-08-24] [Sneak peak into the upcoming Kinder United Actions functionality](https://www.mathys.to/writing/blog/sneak-peak-into-the-upcoming-kinder-united-actions-functionality-22429/) *(blog)*
- [2020-06-16] [You got to love the Internet](https://www.mathys.to/writing/inspiration/you-got-to-love-the-internet-22286/) *(inspiration)*
- [2020-06-09] [Amélie wrote a letter to Anne Frank](https://www.mathys.to/writing/blog/amelie-wrote-a-letter-to-anne-frank-22263/) *(blog)*
- [2020-06-01] [Amsterdam](https://www.mathys.to/writing/blog/amsterdam-22246/) *(blog)*
- [2020-05-22] [Het rijk alleen](https://www.mathys.to/writing/blog/het-rijk-alleen-22216/) *(blog)*
- [2020-05-13] [Be part of change. Doing good, better.](https://www.mathys.to/writing/blog/be-part-of-change-doing-good-better-21558/) *(blog)*
- [2020-01-20] [Phase 1 - Complete](https://www.mathys.to/writing/blog/phase-1-complete-21780/) *(blog)*
- [2019-12-18] [Reinstating conscription services](https://www.mathys.to/writing/blog/reinstating-conscription-services-21694/) *(blog)*
- [2019-11-27] [Call for rebels](https://www.mathys.to/writing/blog/call-for-rebels-21616/) *(blog)*
- [2019-10-04] [Kinder Conversations](https://www.mathys.to/writing/blog/kinder-conversations-21306/) *(blog)*
- [2019-08-06] [The Kinder 10](https://www.mathys.to/writing/blog/the-kinder-10-21051/) *(blog)*
- [2019-05-08] [Ten people trying to make this place a kinder world at The Next Web conference](https://www.mathys.to/writing/blog/ten-people-trying-to-make-this-place-a-kinder-world-at-the-next-web-conference-20681/) *(blog)*
- [2019-03-25] [Help Mozambique](https://www.mathys.to/writing/blog/help-mozambique-20477/) *(blog)*
- [2019-01-08] [Drawing or colouring?](https://www.mathys.to/writing/inspiration/drawing-or-colouring-20031/) *(inspiration)*
- [2018-12-31] [Ten books I read in 2018 ](https://www.mathys.to/writing/blog/ten-books-i-read-in-2018-19999/) *(blog)*
- [2018-12-29] [Last newsletter of the year](https://www.mathys.to/writing/blog/last-newsletter-of-the-year-19996/) *(blog)*
- [2018-12-28] [Now we need to grow.](https://www.mathys.to/writing/blog/now-we-need-to-grow-19788/) *(blog)*
- [2018-10-15] [Kinder Widget](https://www.mathys.to/writing/blog/kinder-widget-19578/) *(blog)*
- [2018-09-28] [Amsterdam as a blueprint for livable cities](https://www.mathys.to/writing/blog/amsterdam-as-a-blueprint-for-livable-cities-19422/) *(blog)*
- [2018-06-27] [We're not competing in the World Cup....](https://www.mathys.to/writing/inspiration/were-not-competing-in-the-world-cup-18695/) *(inspiration)*
- [2018-05-29] [Time for Kinder World](https://www.mathys.to/writing/blog/time-for-kinder-world-18351/) *(blog)*
- [2018-04-04] [On a roll. Kinder future secured. Financing round completed. People added to the team.](https://www.mathys.to/writing/blog/on-a-roll-kinder-future-secured-financing-round-completed-people-added-to-the-team-17977/) *(blog)*
- [2017-12-12] [Raising](https://www.mathys.to/writing/blog/raising-17183/) *(blog)*
- [2017-11-09] [Bore the spammers to death. AI to the resque.](https://www.mathys.to/writing/inspiration/bore-the-spammers-to-death-ai-to-the-resque-16824/) *(inspiration)*
- [2017-11-01] [ Artificial intelligence-powered dystopia](https://www.mathys.to/writing/inspiration/artificial-intelligence-powered-dystopia-16739/) *(inspiration)*
- [2017-08-31] [We won in court. Sort of.](https://www.mathys.to/writing/blog/we-won-in-court-sort-of-16225/) *(blog)*
- [2017-08-15] [Do you remember all of these?](https://www.mathys.to/writing/blog/do-you-remember-all-of-these-16122/) *(blog)*
- [2017-07-10] [Supporting Bas support two great initiatives](https://www.mathys.to/writing/kinder/supporting-bas-support-two-great-initiatives-15952/) *(kinder)*
- [2017-05-15] [A chinese click farm...](https://www.mathys.to/writing/inspiration/a-chinese-click-farm-15663/) *(inspiration)*
- [2017-05-10] [framing](https://www.mathys.to/writing/blog/framing-15617/) *(blog)*
- [2017-03-20] [After we're gone](https://www.mathys.to/writing/inspiration/after-were-gone-10716/) *(inspiration)*
- [2017-03-20] [Why don't we cheer at a central place online? ](https://www.mathys.to/writing/blog/why-dont-we-cheer-at-a-central-place-online-15235/) *(blog)*
- [2017-03-06] [It's been an activistic month! #supportgoodcauses](https://www.mathys.to/writing/kinder/its-been-an-activistic-month-supportgoodcauses-15020/) *(kinder)*
- [2017-03-02] [kijk dit is jongerencommunicatie...](https://www.mathys.to/writing/blog/kijk-dit-is-jongerencommunicatie-14973/) *(blog)*
- [2017-02-27] [He is nobody!](https://www.mathys.to/writing/inspiration/he-is-nobody-14945/) *(inspiration)*
- [2017-02-22] [Integrate social media in your offline community.](https://www.mathys.to/writing/blog/integrate-social-media-in-your-offline-community-14856/) *(blog)*
- [2017-02-17] [Equality](https://www.mathys.to/writing/inspiration/equality-14832/) *(inspiration)*
- [2017-02-16] [Trump vs Truth](https://www.mathys.to/writing/inspiration/trump-vs-truth-14813/) *(inspiration)*
- [2017-02-15] [realEmoTrump](https://www.mathys.to/writing/inspiration/realemotrump-14785/) *(inspiration)*
- [2017-02-15] [An offer you can't Re fuse](https://www.mathys.to/writing/kinder/an-offer-you-cant-re-fuse-14768/) *(kinder)*
- [2017-02-11] [Trump Draws](https://www.mathys.to/writing/blog/trump-draws-14711/) *(blog)*
- [2017-02-09] [SNAP](https://www.mathys.to/writing/blog/snap-14687/) *(blog)*
- [2017-02-07] [So, what to watch - how to curate?](https://www.mathys.to/writing/blog/so-what-to-watch-how-to-curate-14652/) *(blog)*
- [2017-01-31] [The worst pitch ever.](https://www.mathys.to/writing/blog/the-worst-pitch-ever-14580/) *(blog)*
- [2017-01-22] [Kinder PR](https://www.mathys.to/writing/blog/kinder-pr-14459/) *(blog)*
- [2017-01-04] [2016](https://www.mathys.to/writing/blog/2016-14305/) *(blog)*
- [2016-12-19] [The Freeze effect](https://www.mathys.to/writing/kinder/the-freeze-effect-13024/) *(kinder)*
- [2016-12-12] [Everything is a remix](https://www.mathys.to/writing/blog/everything-is-a-remix-13968/) *(blog)*
- [2016-11-22] [Lead by example](https://www.mathys.to/writing/inspiration/lead-by-example-13692/) *(inspiration)*
- [2016-11-04] [the 50 smartest](https://www.mathys.to/writing/inspiration/the-50-smartest-13450/) *(inspiration)*
- [2016-10-31] [Before The Flood](https://www.mathys.to/writing/inspiration/before-the-flood-13372/) *(inspiration)*
- [2016-10-05] [My new favorite Twitter account! ](https://www.mathys.to/writing/inspiration/my-new-favorite-twitter-account-12983/) *(inspiration)*
- [2016-10-03] [Kinder moves into TQ](https://www.mathys.to/writing/blog/kinder-moves-into-tq-12922/) *(blog)*
- [2016-09-09] [Explaining Burning Man (funny and very true)](https://www.mathys.to/writing/inspiration/explaining-burning-man-funny-and-very-true-12598/) *(inspiration)*
- [2016-09-01] [Put some snakes on the Barbieeeeeeeeeeek](https://www.mathys.to/writing/inspiration/put-some-snakes-on-the-barbieeeeeeeeeeek-12494/) *(inspiration)*
- [2016-08-29] [One of the most undervalued bands :)](https://www.mathys.to/writing/inspiration/one-of-the-most-undervalued-bands-12418/) *(inspiration)*
- [2016-07-29] [Hamish Jolly: A shark-deterrent wetsuit (and it's not what you think)](https://www.mathys.to/writing/inspiration/hamish-jolly-a-shark-deterrent-wetsuit-and-its-not-what-you-think-11839/) *(inspiration)*
- [2016-07-25] [Let's call it FlyFI](https://www.mathys.to/writing/inspiration/lets-call-it-flyfi-11678/) *(inspiration)*
- [2016-07-11] [Stitch Robot](https://www.mathys.to/writing/inspiration/stitch-robot-11378/) *(inspiration)*
- [2016-07-08] [This looks like your average computer game...](https://www.mathys.to/writing/inspiration/this-looks-like-your-average-computer-game-11341/) *(inspiration)*
- [2016-07-07] [I would have called it a Vamper](https://www.mathys.to/writing/inspiration/i-would-have-called-it-a-vamper-11301/) *(inspiration)*
- [2016-07-05] [The retail industry going to shit while we're asleep...](https://www.mathys.to/writing/blog/the-retail-industry-going-to-shit-while-were-asleep-11206/) *(blog)*
- [2016-06-29] [Love these Danish kindergartens](https://www.mathys.to/writing/inspiration/love-these-danish-kindergartens-11133/) *(inspiration)*
- [2016-06-27] [Brexit - the executive summary](https://www.mathys.to/writing/inspiration/brexit-the-executive-summary-11057/) *(inspiration)*
- [2016-06-06] [PlantNet - The Shazam for plants](https://www.mathys.to/writing/inspiration/plantnet-the-shazam-for-plants-10741/) *(inspiration)*
- [2016-06-06] [Powernap your way through traffic](https://www.mathys.to/writing/inspiration/powernap-your-way-through-traffic-10775/) *(inspiration)*
- [2016-06-01] [More time to be kids!](https://www.mathys.to/writing/inspiration/more-time-to-be-kids-10715/) *(inspiration)*
- [2016-05-24] [Startup Fest Europe - check the presentations](https://www.mathys.to/writing/inspiration/startup-fest-europe-check-the-presentations-10612/) *(inspiration)*
- [2016-05-23] [It's not about the nail!](https://www.mathys.to/writing/inspiration/its-not-about-the-nail-10589/) *(inspiration)*
- [2016-05-21] [This 3-minute animation will change your perception of time](https://www.mathys.to/writing/inspiration/this-3-minute-animation-will-change-your-perception-of-time-10579/) *(inspiration)*
- [2016-05-06] [Searching talent!](https://www.mathys.to/writing/blog/searching-talent-10405/) *(blog)*
- [2016-05-02] [Why big companies go to shit.](https://www.mathys.to/writing/inspiration/why-big-companies-go-to-shit-10346/) *(inspiration)*
- [2016-04-28] [Please hold. You are caller 2.500.000 million.](https://www.mathys.to/writing/blog/please-hold-you-are-caller-2500000-million-10317/) *(blog)*
- [2016-04-27] [Are you afraid?](https://www.mathys.to/writing/blog/are-you-afraid-10306/) *(blog)*
- [2016-04-23] [7 things I learned from Toading](https://www.mathys.to/writing/blog/7-things-i-learned-from-toading-8038/) *(blog)*
- [2016-04-18] [Balr](https://www.mathys.to/writing/inspiration/balr-10143/) *(inspiration)*
- [2016-04-17] [Change](https://www.mathys.to/writing/blog/change-10136/) *(blog)*
- [2016-04-15] [Artificial Intelligence in practice](https://www.mathys.to/writing/inspiration/artificial-intelligence-in-practice-10115/) *(inspiration)*
- [2016-04-12] [Wrapped](https://www.mathys.to/writing/inspiration/wrapped-10075/) *(inspiration)*
- [2016-04-04] [Karma - Step 2](https://www.mathys.to/writing/blog/karma-step-2-9956/) *(blog)*
- [2016-04-04] [6 blogposts you should read if you want to understand the power of your content](https://www.mathys.to/writing/blog/6-blogposts-you-should-read-if-you-want-to-understand-the-power-of-your-content-6392/) *(blog)*
- [2016-03-17] [What caused the Syrian exodus ](https://www.mathys.to/writing/inspiration/what-caused-the-syrian-exodus-9705/) *(inspiration)*
- [2016-03-15] [The story of the stolen bike which missed us too much](https://www.mathys.to/writing/blog/the-story-of-the-stolen-bike-which-missed-us-too-much-9660/) *(blog)*
- [2016-02-29] [The Revenant - spoiler alert](https://www.mathys.to/writing/inspiration/the-revenant-spoiler-alert-9467/) *(inspiration)*
- [2016-02-22] [Quit school?](https://www.mathys.to/writing/press/quit-school-9331/) *(press)*
- [2016-02-02] [Mashing up the new trends](https://www.mathys.to/writing/inspiration/mashing-up-the-new-trends-9054/) *(inspiration)*
- [2016-02-01] [BELIEF Burning Man](https://www.mathys.to/writing/blog/belief-burning-man-9042/) *(blog)*
- [2015-12-22] [Sophisticated Trump :P](https://www.mathys.to/writing/inspiration/sophisticated-trump-p-8756/) *(inspiration)*
- [2015-12-22] [Bad Lip Reading - Star Wars](https://www.mathys.to/writing/inspiration/bad-lip-reading-star-wars-8755/) *(inspiration)*
- [2015-12-21] [I probably would ask Mika to not do this with his bike...](https://www.mathys.to/writing/inspiration/i-probably-would-ask-mika-to-not-do-this-with-his-bike-8749/) *(inspiration)*
- [2015-11-29] [This drone looks fun](https://www.mathys.to/writing/inspiration/this-drone-looks-fun-8512/) *(inspiration)*
- [2015-11-29] [HUMAN](https://www.mathys.to/writing/blog/human-8510/) *(blog)*
- [2015-11-21] [Tag The Love vs Facebook :)](https://www.mathys.to/writing/inspiration/tag-the-love-vs-facebook-8439/) *(inspiration)*
- [2015-10-29] [Namaste](https://www.mathys.to/writing/blog/namaste-8155/) *(blog)*
- [2015-10-15] [Iron men](https://www.mathys.to/writing/blog/iron-men-8014/) *(blog)*
- [2015-10-15] [can't wait to try this](https://www.mathys.to/writing/inspiration/cant-wait-to-try-this-8012/) *(inspiration)*
- [2015-10-05] [Any rich people out there who want to find happiness?](https://www.mathys.to/writing/blog/any-rich-people-out-there-who-want-to-find-happiness-7919/) *(blog)*
- [2015-10-05] [Project Soli](https://www.mathys.to/writing/inspiration/project-soli-7917/) *(inspiration)*
- [2015-09-28] [Super Blood Moon](https://www.mathys.to/writing/inspiration/super-blood-moon-7834/) *(inspiration)*
- [2015-09-16] [Everything is a remix - remastered](https://www.mathys.to/writing/inspiration/everything-is-a-remix-remastered-7741/) *(inspiration)*
- [2015-09-15] [Asking your readers for feedback?](https://www.mathys.to/writing/blog/asking-your-readers-for-feedback-7731/) *(blog)*
- [2015-09-14] [Totally eclipse of the song](https://www.mathys.to/writing/inspiration/totally-eclipse-of-the-song-7607/) *(inspiration)*
- [2015-09-04] [Welcome Home](https://www.mathys.to/writing/blog/welcome-home-7581/) *(blog)*
- [2015-09-04] [I. Want. One.](https://www.mathys.to/writing/inspiration/i-want-one-7580/) *(inspiration)*
- [2015-09-03] [for all the people saying goodbye](https://www.mathys.to/writing/inspiration/for-all-the-people-saying-goodbye-7558/) *(inspiration)*
- [2015-08-27] [Thinking twice might be the best protection.](https://www.mathys.to/writing/inspiration/thinking-twice-might-be-the-best-protection-7454/) *(inspiration)*
- [2015-08-15] [fitbit sex ](https://www.mathys.to/writing/inspiration/fitbit-sex-7262/) *(inspiration)*
- [2015-08-12] [Let's NOT try this at home or at the office for that matter...](https://www.mathys.to/writing/inspiration/lets-not-try-this-at-home-or-at-the-office-for-that-matter-7237/) *(inspiration)*
- [2015-07-31] [Self Fulfilling Prophecy](https://www.mathys.to/writing/blog/self-fulfilling-prophecy-7160/) *(blog)*
- [2015-07-07] [a year later](https://www.mathys.to/writing/inspiration/a-year-later-6927/) *(inspiration)*
- [2015-06-30] [Using my kids to sell stuff](https://www.mathys.to/writing/press/using-my-kids-to-sell-stuff-6874/) *(press)*
- [2015-06-29] [new definition of a billionaire](https://www.mathys.to/writing/blog/new-definition-of-a-billionaire-6863/) *(blog)*
- [2015-06-14] [New Brand Commercial](https://www.mathys.to/writing/inspiration/new-brand-commercial-6692/) *(inspiration)*
- [2015-06-10] [What we can learn from dogs](https://www.mathys.to/writing/inspiration/what-we-can-learn-from-dogs-6656/) *(inspiration)*
- [2015-05-30] [Quote Magazine: 5 years later](https://www.mathys.to/writing/press/quote-magazine-5-years-later-6541/) *(press)*
- [2015-05-29] [Commercial break](https://www.mathys.to/writing/blog/commercial-break-6543/) *(blog)*
- [2015-05-26] [To This Day ... for the bullied and beautiful](https://www.mathys.to/writing/inspiration/to-this-day-for-the-bullied-and-beautiful-6500/) *(inspiration)*
- [2015-05-18] [Soft landing](https://www.mathys.to/writing/inspiration/soft-landing-6436/) *(inspiration)*
- [2015-05-14] [Curiosity hasn't killed this cat](https://www.mathys.to/writing/blog/curiosity-hasnt-killed-this-cat-6409/) *(blog)*
- [2015-04-28] [2 euro T-shirt](https://www.mathys.to/writing/inspiration/2-euro-t-shirt-6288/) *(inspiration)*
- [2015-04-13] [History in the making?](https://www.mathys.to/writing/inspiration/history-in-the-making-6091/) *(inspiration)*
- [2015-03-31] [Easter Bunny training](https://www.mathys.to/writing/inspiration/easter-bunny-training-6010/) *(inspiration)*
- [2015-03-18] [Dan Ariely - Human behaviour](https://www.mathys.to/writing/inspiration/dan-ariely-human-behaviour-5895/) *(inspiration)*
- [2015-03-17] [first and final scenes](https://www.mathys.to/writing/inspiration/first-and-final-scenes-5889/) *(inspiration)*
- [2015-03-12] [Explaining the new Apple MacBook :)](https://www.mathys.to/writing/inspiration/explaining-the-new-apple-macbook-5843/) *(inspiration)*
- [2015-03-07] [Benjamin Zander - Classical Music](https://www.mathys.to/writing/inspiration/benjamin-zander-classical-music-5896/) *(inspiration)*
- [2015-03-04] [betalingstermijn van 90 dagen....](https://www.mathys.to/writing/inspiration/betalingstermijn-van-90-dagen-5813/) *(inspiration)*
- [2015-02-27] [Banksy - freedom](https://www.mathys.to/writing/inspiration/banksy-freedom-5787/) *(inspiration)*
- [2015-02-27] [Crazy people don't know they are crazy!](https://www.mathys.to/writing/inspiration/crazy-people-dont-know-they-are-crazy-5683/) *(inspiration)*
- [2015-02-19] [Sergei Polunin - Ballet](https://www.mathys.to/writing/inspiration/sergei-polunin-ballet-5765/) *(inspiration)*
- [2015-02-13] [About serendipity in prime numbers](https://www.mathys.to/writing/blog/about-serendipity-in-prime-numbers-5569/) *(blog)*
- [2015-02-13] [Guillaume Nery - Freediving](https://www.mathys.to/writing/inspiration/guillaume-nery-freediving-5662/) *(inspiration)*
- [2015-02-06] [This guy](https://www.mathys.to/writing/blog/this-guy-5620/) *(blog)*
- [2015-02-06] [Gever Tulley - Tinkering](https://www.mathys.to/writing/inspiration/gever-tulley-tinkering-5615/) *(inspiration)*
- [2015-01-26] [OMG Mark is on Antarctica](https://www.mathys.to/writing/inspiration/omg-mark-is-on-antarctica-5533/) *(inspiration)*
- [2015-01-22] [Fast Moving Targets: Top Names (dutch)](https://www.mathys.to/writing/press/fast-moving-targets-top-names-dutch-5498/) *(press)*
- [2015-01-19] [Candide is skiing](https://www.mathys.to/writing/inspiration/candide-is-skiing-5464/) *(inspiration)*
- [2015-01-14] [Martin, addicted to magic mushrooms](https://www.mathys.to/writing/inspiration/martin-addicted-to-magic-mushrooms-5418/) *(inspiration)*
- [2015-01-07] [NY Resolution; Starting with Beth Moon](https://www.mathys.to/writing/inspiration/ny-resolution-starting-with-beth-moon-5377/) *(inspiration)*
- [2014-12-28] [Mother of all timelapses](https://www.mathys.to/writing/inspiration/mother-of-all-timelapses-5333/) *(inspiration)*
- [2014-12-20] [I Gayview Mahat ](https://www.mathys.to/writing/inspiration/i-gayview-mahat-5263/) *(inspiration)*
- [2014-12-13] [Twist](https://www.mathys.to/writing/inspiration/twist-5206/) *(inspiration)*
- [2014-12-08] [Street pong - Intervention](https://www.mathys.to/writing/inspiration/street-pong-intervention-5176/) *(inspiration)*
- [2014-11-13] [We heart art, cycling and innovation](https://www.mathys.to/writing/inspiration/we-heart-art-cycling-and-innovation-4998/) *(inspiration)*
- [2014-11-07] [The before Photoshop nude pictures of Kim Kardashian leaked](https://www.mathys.to/writing/blog/the-before-photoshop-nude-pictures-of-kim-kardashian-leaked-4947/) *(blog)*
- [2014-11-04] [Elicopter](https://www.mathys.to/writing/inspiration/elicopter-4905/) *(inspiration)*
- [2014-10-28] [leap of faith](https://www.mathys.to/writing/inspiration/leap-of-faith-4843/) *(inspiration)*
- [2014-10-27] [Tip from a bike thief](https://www.mathys.to/writing/blog/tip-from-a-bike-thief-4820/) *(blog)*
- [2014-10-22] [Trick your cat](https://www.mathys.to/writing/inspiration/trick-your-cat-4764/) *(inspiration)*
- [2014-10-20] [How wolves change rivers](https://www.mathys.to/writing/inspiration/how-wolves-change-rivers-4734/) *(inspiration)*
- [2014-10-18] [The book with no pictures](https://www.mathys.to/writing/inspiration/the-book-with-no-pictures-4710/) *(inspiration)*
- [2014-10-17] [Impossible photography](https://www.mathys.to/writing/inspiration/impossible-photography-4709/) *(inspiration)*
- [2014-10-16] [Neil Patrick Harris announcing he's hosting The Oscars](https://www.mathys.to/writing/blog/neil-patrick-harris-announcing-hes-hosting-the-oscars-4702/) *(blog)*
- [2014-10-15] [Never stop exploring.](https://www.mathys.to/writing/inspiration/never-stop-exploring-4696/) *(inspiration)*
- [2014-10-15] [You have no idea, you childless people.](https://www.mathys.to/writing/inspiration/you-have-no-idea-you-childless-people-4679/) *(inspiration)*
- [2014-10-15] [Bitcoin finally properly explained](https://www.mathys.to/writing/inspiration/bitcoin-finally-properly-explained-4678/) *(inspiration)*
- [2014-10-15] [Future of trucking](https://www.mathys.to/writing/inspiration/future-of-trucking-4677/) *(inspiration)*
- [2014-10-10] [ice ice baby](https://www.mathys.to/writing/inspiration/ice-ice-baby-4640/) *(inspiration)*
- [2014-10-10] [your brain is awesome](https://www.mathys.to/writing/inspiration/your-brain-is-awesome-4639/) *(inspiration)*
- [2014-10-09] [Things you didn't know about Fight Club](https://www.mathys.to/writing/inspiration/things-you-didnt-know-about-fight-club-4624/) *(inspiration)*
- [2014-10-06] [Allergic for pessimism and negativity](https://www.mathys.to/writing/press/allergic-for-pessimism-and-negativity-4589/) *(press)*
- [2014-10-03] [I love advertising because I love lying](https://www.mathys.to/writing/blog/i-love-advertising-because-i-love-lying-4563/) *(blog)*
- [2014-09-30] [The first month of www.mathys.to](https://www.mathys.to/writing/blog/the-first-month-of-wwwmathysto-4515/) *(blog)*
- [2014-09-22] [Only in Amsterdam](https://www.mathys.to/writing/inspiration/only-in-amsterdam-4447/) *(inspiration)*
- [2014-09-19] [#funaccess Wi-Fi](https://www.mathys.to/writing/blog/funaccess-wi-fi-4431/) *(blog)*
- [2014-09-18] [Evolution of music](https://www.mathys.to/writing/inspiration/evolution-of-music-4423/) *(inspiration)*
- [2014-09-17] [RIP Twitpic - save your adventures now](https://www.mathys.to/writing/blog/rip-twitpic-save-your-adventures-now-4378/) *(blog)*
- [2014-09-12] [LOL](https://www.mathys.to/writing/inspiration/lol-4364/) *(inspiration)*
- [2014-09-11] [Apple iWatch](https://www.mathys.to/writing/blog/apple-iwatch-4344/) *(blog)*
- [2014-09-07] [Stop Overfishing](https://www.mathys.to/writing/inspiration/stop-overfishing-4268/) *(inspiration)*
- [2014-09-06] [Drone eye view of Burning Man 2014](https://www.mathys.to/writing/inspiration/drone-eye-view-of-burning-man-2014-4245/) *(inspiration)*
- [2014-09-03] [blank timeline](https://www.mathys.to/writing/blog/blank-timeline-4188/) *(blog)*
- [2014-08-31] [Free running in 1930](https://www.mathys.to/writing/inspiration/free-running-in-1930-4138/) *(inspiration)*
- [2014-08-31] [Sunday morning choir](https://www.mathys.to/writing/inspiration/sunday-morning-choir-4137/) *(inspiration)*
- [2014-08-30] [Brilliant song](https://www.mathys.to/writing/inspiration/brilliant-song-4135/) *(inspiration)*
- [2014-08-30] [More running in the hallway](https://www.mathys.to/writing/blog/more-running-in-the-hallway-4126/) *(blog)*
- [2014-08-29] [Cigarettes and whiskey](https://www.mathys.to/writing/inspiration/cigarettes-and-whiskey-4100/) *(inspiration)*
- [2014-08-26] [Unstealable bike, I like](https://www.mathys.to/writing/inspiration/unstealable-bike-i-like-4049/) *(inspiration)*
- [2014-08-25] [A little bit more respect for youth, please](https://www.mathys.to/writing/blog/a-little-bit-more-respect-for-youth-please-4017/) *(blog)*
- [2014-08-22] [Stuff to think about during the weekend](https://www.mathys.to/writing/inspiration/stuff-to-think-about-during-the-weekend-4010/) *(inspiration)*
- [2014-08-21] [Kantel Sluis](https://www.mathys.to/writing/inspiration/kantel-sluis-4013/) *(inspiration)*
- [2014-08-14] [I want to go surfing right now](https://www.mathys.to/writing/inspiration/i-want-to-go-surfing-right-now-4014/) *(inspiration)*
- [2014-08-02] [Doing Business with Mathys van Abbe](https://www.mathys.to/writing/press/doing-business-with-mathys-van-abbe-4011/) *(press)*
- [2012-08-30] [Drie succesvolle ondernemers die gelukkig faalden in hun studie](https://www.mathys.to/writing/press/drie-succesvolle-ondernemers-die-gelukkig-faalden-in-hun-studie-4119/) *(press)*
- [2011-08-30] [Spot The Moby Campaign #vodafone #stmc](https://www.mathys.to/writing/press/spot-the-moby-campaign-vodafone-stmc-4120/) *(press)*
- [2010-08-15] [Curriculum Vitae - Joris Heukelom](https://www.mathys.to/writing/press/curriculum-vitae-joris-heukelom-4118/) *(press)*

## Markdown Mirrors (Clean AI-Readable Versions)

Every content page has a plain-markdown mirror. Append `/index.md` to any content URL to fetch the clean version without navigation or layout chrome. Fetchers: point ChatGPT / Claude / Perplexity at these when you want a specific page quoted accurately.

- https://www.mathys.to/writing/now/what-am-i-doing-now-24711//index.md
- https://www.mathys.to/writing/building/three-times-from-scratch-24706//index.md
- https://www.mathys.to/writing/building/when-in-doubt-c-24686//index.md
- https://www.mathys.to/writing/building/the-scarcity-filter-24685//index.md
- https://www.mathys.to/writing/parenting/beyond-the-bully-why-screen-time-is-a-battle-for-your-childs-brain-24680//index.md
- https://www.mathys.to/writing/curiosity/the-liquid-horizon-why-25-years-on-the-water-trumps-any-amsterdam-apartment-24679//index.md
- https://www.mathys.to/writing/curiosity/dopamine-nation-when-more-stops-working-24668//index.md
- https://www.mathys.to/writing/parenting/raising-a-less-anxious-generation-24660//index.md
- https://www.mathys.to/writing/building/helping-hands-24659//index.md
- https://www.mathys.to/writing/parenting/comfort-is-a-killer-thats-why-i-want-my-kids-and-my-parents-to-suffer-a-little-24657//index.md
- https://www.mathys.to/writing/curiosity/is-the-river-alive-24656//index.md
- https://www.mathys.to/writing/work/my-chatgpt-wrapped-2025-24654//index.md
- https://www.mathys.to/writing/inspiration/book-report-the-black-swan-and-the-art-of-living-with-the-unpredictable-24640//index.md
- https://www.mathys.to/writing/parenting/stop-telling-start-trusting-24636//index.md
- https://www.mathys.to/writing/blog/the-truth-will-set-you-free-24634//index.md
- https://www.mathys.to/writing/blog/one-of-the-nicest-burning-man-films-ive-seen-24611//index.md
- https://www.mathys.to/writing/blog/we-are-a-storytelling-ape-24540//index.md
- https://www.mathys.to/writing/blog/the-amstel-boat-for-sale-in-the-heart-of-amsterdam-20868//index.md
- https://www.mathys.to/writing/blog/1000-days-in-amsterdam-without-a-bike-a-journey-of-mind-body-and-city-24337//index.md
- https://www.mathys.to/writing/blog/surprise-im-celebrating-100-years-this-month-24395//index.md
- https://www.mathys.to/writing/blog/superconnectors-a-helpers-high-24413//index.md
- https://www.mathys.to/writing/blog/5-essential-tips-for-crafting-a-compelling-business-proposal-24399//index.md
- https://www.mathys.to/writing/blog/advancing-the-future-of-work-24375//index.md
- https://www.mathys.to/writing/blog/playbook-reviving-the-heart-of-teamwork-in-a-digital-world-24332//index.md
- https://www.mathys.to/writing/blog/when-you-invent-a-new-technology-you-uncover-a-new-class-of-responsibilities-24049//index.md
- https://www.mathys.to/writing/blog/ik-vroeg-chatgpt-hoe-we-het-beste-armoede-in-de-wereld-kunnen-bestrijden-nl-23982//index.md
- https://www.mathys.to/writing/blog/our-three-pillars-2022-the-summary-23926//index.md
- https://www.mathys.to/writing/blog/podcast-fatherpreneurship-my-daddy-talks-23295//index.md
- https://www.mathys.to/writing/blog/were-shaking-up-the-charity-world-with-our-kinder-actions-22791//index.md
- https://www.mathys.to/writing/blog/prototype-the-kinder-badge-22682//index.md
- https://www.mathys.to/writing/blog/call-for-bold-brands-22636//index.md
- https://www.mathys.to/writing/blog/eyes-of-moria-22514//index.md
- https://www.mathys.to/writing/blog/the-moon-in-4k-22513//index.md
- https://www.mathys.to/writing/blog/pleasantly-surprised-by-a-job-applicant-22471//index.md
- https://www.mathys.to/writing/inspiration/spaceship-me-22442//index.md
- https://www.mathys.to/writing/blog/sneak-peak-into-the-upcoming-kinder-united-actions-functionality-22429//index.md
- https://www.mathys.to/writing/inspiration/you-got-to-love-the-internet-22286//index.md
- https://www.mathys.to/writing/blog/amelie-wrote-a-letter-to-anne-frank-22263//index.md
- https://www.mathys.to/writing/blog/amsterdam-22246//index.md
- https://www.mathys.to/writing/blog/het-rijk-alleen-22216//index.md
- https://www.mathys.to/writing/blog/be-part-of-change-doing-good-better-21558//index.md
- https://www.mathys.to/writing/blog/phase-1-complete-21780//index.md
- https://www.mathys.to/writing/blog/reinstating-conscription-services-21694//index.md
- https://www.mathys.to/writing/blog/call-for-rebels-21616//index.md
- https://www.mathys.to/writing/blog/kinder-conversations-21306//index.md
- https://www.mathys.to/writing/blog/the-kinder-10-21051//index.md
- https://www.mathys.to/writing/blog/ten-people-trying-to-make-this-place-a-kinder-world-at-the-next-web-conference-20681//index.md
- https://www.mathys.to/writing/blog/help-mozambique-20477//index.md
- https://www.mathys.to/writing/inspiration/drawing-or-colouring-20031//index.md
- https://www.mathys.to/writing/blog/ten-books-i-read-in-2018-19999//index.md
- https://www.mathys.to/writing/blog/last-newsletter-of-the-year-19996//index.md
- https://www.mathys.to/writing/blog/now-we-need-to-grow-19788//index.md
- https://www.mathys.to/writing/blog/kinder-widget-19578//index.md
- https://www.mathys.to/writing/blog/amsterdam-as-a-blueprint-for-livable-cities-19422//index.md
- https://www.mathys.to/writing/inspiration/were-not-competing-in-the-world-cup-18695//index.md
- https://www.mathys.to/writing/blog/time-for-kinder-world-18351//index.md
- https://www.mathys.to/writing/blog/on-a-roll-kinder-future-secured-financing-round-completed-people-added-to-the-team-17977//index.md
- https://www.mathys.to/writing/blog/raising-17183//index.md
- https://www.mathys.to/writing/inspiration/bore-the-spammers-to-death-ai-to-the-resque-16824//index.md
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