"People often ask me what I’m doing now. Each time I would type out a reply, describing where I’m at, what I’m focused on, and what I’m not. So in 2016 I added a /now page to my website. A simple link. Easy to remember. Easy to type. It’s a nice reminder for myself, when I’m feeling unfocused. A public declaration of priorities."

I am in Amsterdam, The Netherlands and focuSsing on the following things:

2025 has been another rocky year. Both professionally and in our personal lives.

Sophie and I split up after 14 years. The dust is still settling, but the kids are thriving and so am I.

I have been reading a lot. Please check my Goodreads for the latest reviews. I also post often about my learnings on this blog. Like with this one about The Comfort Crisis.

I maintain to work out daily, in the Soho gym. And I've been walking at least 20.000 steps a day. This keeps me fit mentally and physically. Walking is mindful and has many many health benefits so I suggest taking walking meetings over (or with) coffee any time.
My current streak is 1178 days, averaging over 21.500+ steps a day over the last year 💪.

As soon as it get light earlier in the morning I will also pick up the sunrise paddle boarding. Join me if you want to experience Amsterdam (and me) at our finest.

Amélie, Mika, Eli and Mia

They are growing up so fast! 

I'm extremely blessed to experience the development of my four kids front row.

Amélie had the most amazing gap year and has now succesfully started Med School in Amsterdam. She is the sweetest, most empathetic girl I know, often teaching me I can be blunt and too direct. 

Mika is in his final exams of highschool. He loves gaming and watching shows. He works as a sous chef in V12, a restaurant in Amsterdam-Noord. He has nice friends and is very stubborn like his dad. If all goes to plan he'll go to Delft next year.

Eli just got his advise to go to VWO. He's contemplating Gymnasium. He's very social, starts his adolescence early and becomes naughty. 

Mia turned 7. She has more energy than anyone I know. Next week she'll finally get her swimming diploma. She's very funny and does great in school. 

🧠 Playbook Is Gaining Momentum

Playbook is off to a great start of 2026. 

After quietly building for a while, Playbook is now in the hands of real teams—municipalities, NGOs, and founders—using it to kickstart new projects, align their teams, and turn knowledge into action.

We’re helping teams move from:

• 📊 info overload → to shared clarity

• 🙇‍♂️ silent solo work → to structured collaboration

• 🎯 vague goals → to real-world habits that stick

It works especially well for:

• Project onboarding

• Team learning journeys

• Embedding a “mentor mindset” in your org

• Capturing internal expertise without endless PDFs

If you’re part of a team that feels stuck, scattered, or siloed—and you’re ready to try a different way of working—let’s talk.

We’re still early, but the signal is strong.

→ Check out Playbook

→ Or ask me for a personal walkthrough

💬 Advising Brave Founders

I work with a small number of early-stage founders each month—helping them sharpen their story, focus their energy, and raise with confidence.

If you’re building something meaningful and want a trusted sparring partner (not a yes-man, not a slide deck factory), I offer:

• 1:1 strategy sessions

• Fast feedback on product, pitch, and priorities

• Warm intros—when it makes sense

Two tracks:

• €1K/month + 2.5% equity (pre-funding, only if you raise)

• €2.5K/month + 1% equity (post-funding, more structured)

💡 If that sounds like something you need, email me or send a voice memo. I like founders who move fast and ask good questions.

Tag The Love

Build the most beautiful platforms for the stuff you love.

Tag The Love helps you achieve your online goals by helping you create a superior content and web app platform fueled with powerful stories.
And then it facilitates you to manage it in the easiest possible way.

Do you need my help?

I also posted this on my social media, so why not here:

If you have lost your job or your company doesn't thrive as usual and we have ever crossed paths, went to school/university together or our paths crossed in any other way (even if you just stumbled onto my blog here), don't hesitate to contact me and let me know how I can assist you.

• Can I introduce you to someone or a company?
• Can I write you a LinkedIN recommendation?
• Do you want me to vouch for some of your skills?
• Do you need a conversation for a positive mindset? Do you need to bounce ideas off of me, wanna brainstorm, need a second pair of eyes, or a second heart?

Weekly
Every weekend (Saturday or Sunday, depending on the family planning) I'm opening up my calendar for half a day to help out others. Can be moving or assembling some furniture, driving your grandmother somewhere, mentoring, really just lending a helping hand. Please reach out if you can use my help.

#helpothers #shareknowledge #useyournetwork

These are my current priorities and I will update this page as my focus changes.

Current city:  
Amsterdam, The Netherlands

Last updated:
January 2026

This post is inspired by Derek Sivers The /Now Page movement